MY WORK

I’ve done a lot of writing, editing, and marketing in the last 14 years. I’ve written award-winning content for national magazines. I’ve helped companies improve click-through and unique visitor statistics on e-newsletters, blogs, and websites. I’ve worked with organizations to get their messages and stories out to the media. And I’ve partnered with businesses of all sizes to craft marketing content – from white papers to video scripts – that attracts attention.

Vista Window Film

This yearly campaign involves weekly blog posts and social media content to generate qualified leads and increase website traffic. Additional projects include website copy, press releases, case study content, media relations, and B2B ghostwriting.

 

Results:

  • 81% increase in social media followers
  • 500% increase in average site visit duration
  • 16% increase in website traffic in eight months
  • 20+ article placements in industry publications

Belden

This campaign involves regular blog posts to generate qualified leads, attract relevant customers, nurture existing customers, and increase website traffic. Projects also include press releases, case studies, white papers, and other marketing collateral.

 

Results:

  • 80% increase in blog page views over 12-month period

Adventive Marketing

This marketing agency had a client that wanted to get the word out about a new control technology. The editorial campaign project involves media relations and ghostwriting.

 

Results:

  • Seven bylined article placements in relevant industry publications in three months

Bylined Writing

I regularly write for B2B publications in the commercial buildings industry and beyond.

Ghostwriting

After conducting thorough interviews, gathering relevant research, and learning as much as possible about the topic, I ghostwrite content for companies of all sizes.

Marketing Collateral

From brochures and postcards to one-page flyers and custom direct-mailers, I’ve written more than 100 pieces of marketing collateral.

My Clients

Check out some of the companies I’ve worked with, from small professional theaters to global manufacturers.

Website Content

Focusing on clear, concise copy and SEO services, I’ve helped companies large and small launch or update their websites.

Press Releases

Some people think the time for press releases has sailed – but not me. Press releases still serve a purpose, and help the media learn more about your organization.

Case Studies

Project profiles and case studies are easily relatable – they offer a great way to tell stories about how real-world problems are solved.